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AEP
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See how we have created a website to increase the client's online exposure and facilitate lead generation
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Business Name: AEP |
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Business type: Event Managemnet |
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Background:
• Australian Event Protection is a leading provider of professional Asset Protection, Event Security and Venue Crowd Control staff within Australia.
• They have long-term relationships with clients that range from the Royal Agricultural Society (Sydney Showground) and The Royal Botanic Gardens Sydney through to some of Sydney's premier nightspots such as The Metro and Home Nightclub |
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Problem:
• Not maximising their presence online
• Lack of online enquires and lead generation
• Not having an eMarketing Plan
• Not having an automatic lead generation into customer realationship management system.
• Need to communicate efficiently with metrics within email marketing.
• Not empowered with technology to manage and control their content. |
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Solution:
X2-Digital created a digital solution that suited AEP's needs by:
• Creating an eMarketing Action Plan
• Effective website design strategy's to generate enquires
• Automatic Lead Generation
• Customer Relationship Management System
• Powerful datamining tools
• Content Management System to easily update their website
Digital Tools Used:
Key Performance Metrics:
• Not published |
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Before:
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Home Page |
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After: |
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Home Page and Internal Page |
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